
CART ABANDONMENT
A large portion of cart abandonment are simply a natural consequence of how users browse e-commerce sites – many users will be doing window shopping, price comparison, saving items for later, exploring gift options, etc. These are largely unavoidable cart and checkout abandonment. This playbook will walk you through the reasons of checkout abandonment and how to recover lost sales.
DELIVERY: 5-7 business days
A large portion of cart abandonment are simply a natural consequence of how users browse e-commerce sites – many users will be doing window shopping, price comparison, saving items for later, exploring gift options, etc. These are largely unavoidable cart and checkout abandonment. This playbook will walk you through the reasons of checkout abandonment and how to recover lost sales.
DELIVERY: 5-7 business days
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In this section we will investigate why shoppers abandon their carts, using 2024 statistics.
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We will dig into how to increase conversion rate and recover lost sales
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In this section we deep dive into the thorough and exhaustive metrics that are used to rate websites, we will also discuss checkout usability and interaction performance.
Shopping Cart
Account Selection & Creation
User Information & Address
Gifting Flow & Features
Shipping & Fulfillment
Payment Flow & Methods (Incl. Credit Card & Third-Party)
Order Review & Confirmation
General Form Design and Checkout Layout
Form Field Usability and Design